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Improving Your Small Business Website: Google Website Optimizer

Improving Your Small Business Website: Google Website Optimizer

By Nick Gowdy on March 4, 2010

Over the past couple weeks, we’ve covered using heatmaps and live user testing to diagnose potential problems with your small business website and how to correct them. This week is about turning those findings into positive action by using Google Website Optimizer to test your proposed solutions. This quick, free, and effective tool helps you [...]

Posted in Business Tips, Improve Your Website, Small Business Tips | Tagged , , | 1 Response

Improving Your Small Business Website: Usability Testing

Improving Your Small Business Website: Usability Testing

By Nick Gowdy on February 23, 2010

I’ve always been fond of the expression, “straight from the horse’s mouth.” It means, briefly, getting info from the highest authority. And if Mr. Ed taught us anything, nothing beats a horse’s mouth when it comes to munching hay and speaking the truth. This week we’ll see how to get usability data straight from your [...]

Posted in Business Tips, Improve Your Website, Small Business Tips, Virtual Phone Numbers | Tagged , , , | 1 Response

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