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Jennifer Williams

201 GoalsIt’s a new year, a clean slate for your business.  You’ve reflected on your past year, the good and the bad, and now it’s time to move forward.  So what’s the next step for a great year ahead? Answer: Goal setting.

Jennifer Williams

2016….what a year!  With the holiday season coming to an end, this is a great time to reflect on your small business.  For us, 2016 brought us to joining the GoDaddy team and we could not be more excited!

Jennifer Williams

Creating a unique customer experience is extremely important when it comes to small business.  Providing personal touches and a welcoming feel is not something customers can always find when shopping at large retailers, aka the power of small business!

Jennifer Williams

The marathon has begun! With Thanksgiving and the month of December marking the start of the holiday season, it’s important to keep your customers engaged!  Customers are excited and your small business can contribute to that.  Making your customers (and potential customers) feel warm and welcome will not only help them get through the holiday season, but will help your business end the year on a good note!

Jennifer Williams

In the previous posts of this series, we’ve covered everything from how to build a website to how to get started with email marketing. Assuming you’ve followed these guides and have established an online presence for your small business, you may be wondering if there’s a way to measure the impact of your efforts. How can you find out whether the strategies you’ve devised are producing their intended benefits?

Jennifer Williams

Entrepreneurship MonthOn October 29, 2015, President Barrack Obama declared November as National Entrepreneurship Month (NEM)!  President Obama proclaimed it as a time to “celebrate the remarkable and everyday successes of our entrepreneurs and innovators, and we reaffirm our commitment to ensuring our economy remains the engine and the envy of the world.”

Jennifer Williams

Although social media plays an important role in helping small businesses establish their online presence, it tends to get too much attention while email marketing takes a back seat. This is a shame because while social media may open doors, it is really email marketing that closes them.

Jennifer Williams

Each year, online sales grow. More and more, these transactions are accounting for a larger portion of total retail sales worldwide. With affordable web hosting and a wide array of free tools at their fingertips, small business owners today can easily join in on the Internet shopping craze.

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